AI Coding Assistants · Israel
AI role play sales training that turns practice into performance
Ahrefs Domain Rating set in type 3 Nov 2026, reset 3 Nov 2026.
An AI-powered platform for sales training that uses role-play simulations to accelerate onboarding, improve skills, and increase sales performance.
Second Nature is an AI role-play sales training platform that helps customer-facing teams practice realistic scenarios like discovery calls, cold calls, objection handling, and product demos. The platform uses generative AI and machine learning to create dynamic, two-way conversations with lifelike avatars, providing immediate feedback and scoring within 45-90 seconds. Organizations that deploy Second Nature report reducing ramp time by 34%, scaling practice 6x without pulling managers off the floor, and closing 46% more deals on average. The platform integrates with major LMS and CRM systems, supports over 25 languages, and includes AI-driven analytics to track performance and guide coaching. It is used by Fortune 100 companies including Adobe, SAP, GoHealth, and Oracle NetSuite.
Pricing model: Contact for pricing
| Metric | Value |
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| Domain Rating | 62 −1 (down) since last check |
| Trust Flow | 15 no change since last check |
| Citation Flow | 40 no change since last check |
| Referring domains | 888 no change since last check |
| External backlinks | 9,031 no change since last check |
Ahrefs Domain Rating set in type 3 Nov 2026, reset 3 Nov 2026. Lead topic: News/Media Industry (14). Majestic set 26 Oct 2026, reset 26 Oct 2026. Link data typeset by Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.
| Domain age | 7 years |
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| Registered | |
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| Registrar | NameCheap, Inc. |
| DNSSEC | Not signed |
Measured after Second Nature went live on Zivaro Launch on 26 October 2026.
Day 7 since launch. Next receipt: day 30, 25 Nov 2026. These are measurements, not proof of cause: many things move these numbers. Figures we have not measured are left out.
Second Nature uses generative AI and machine learning to power immersive role-play simulations. AI-driven personas engage in dynamic, two-way conversations with real-time, adaptive interactions and provide immediate feedback and scoring within 45-90 seconds. The platform evaluates knowledge accuracy, conversational style, and soft skills like clarity and confidence using language models like GPT-4 hosted on Microsoft Azure.
Users can create role plays through the Course Editor by uploading PDFs, PowerPoint presentations, or audio recordings, or by using pre-built templates aligned with sales methodologies like MEDDPICC, BANT, or SPIN. The editor includes configuration workflow for scenarios, personas, and evaluation criteria, all without requiring technical expertise.
Second Nature stores all data in a Google Cloud Platform data center in the Netherlands with AES-256 encryption at rest and in transit. The platform complies with GDPR, SOC 2, and CCPA regulations. Customer data is never used for AI model training and users can delete their recordings at any time.
AI scoring evaluates both knowledge (70% weighting) and style metrics (30% weighting) within 45-90 seconds. Managers can adjust scoring criteria, review AI assessments, or add manual evaluations using either the same rubric as the AI or a custom scorecard for certification purposes.
Second Nature offers various AI-powered role-play formats like live conversations, webcam pitch recordings, slide presentations with AI feedback, and product demos. These help practice cold calls, discovery conversations, product pitches, and more—customized for industry and customer segment.
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