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HISAB 360 vs AdPlug

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

HISAB 360 compared with AdPlug
Detail HISAB 360AdPlug logo AdPlug
What it doesAI-powered Excel add-in for accountants that automates financial reporting, ERP reconciliation, and Python analysis through plain English chat MCP server connecting Google Ads, LinkedIn Ads, Microsoft Ads, and Google Search Console to Claude and ChatGPT for PPC work
StageStartup Not given
FoundedNot given Not given
Based inNot given MD
Pricing modelNot given Freemium
PricingFree 15-day trial with 50 HISAB AI credits. Own AI: $7/month (billed monthly, cancel anytime) or $199 one-time perpetual license. HISAB AI Basic: $10/month with 500 credits per month. HISAB AI Plus: $20/month with 1,200 credits per month. Annual plans 20% off. Top-up credit packs: 200 credits for $4 Free: 500 requests first month (drops to 50/month after), view-only, 1 platform. Pro: $29/month, 5,000 requests/month, 200 edits/month, all platforms. Max: $89/month, unlimited requests, unlimited edits, all platforms, 3 team members. Agency: Custom pricing, unlimited requests and edits, per-seat pr
Key features
  • AI chat for plain-English spreadsheet commands
  • Approval gates and audit logging for regulated finance work
  • Offline Python bank reconciliation with repeatable scripts
  • Operating mode controls: Ask-only, Plan, Action, Automate
  • Google Ads MCP with search term audits, pacing checks, and preview before changes
  • LinkedIn Ads MCP with campaign, audience, creative, and conversion data access
  • Microsoft Ads MCP with search, Performance Max, audience tools, and Google Ads import
  • Google Search Console MCP with organic reports and paid vs organic analysis
  • Read-only by default with per-platform write access control
  • Preview-confirm-execute flow for all write actions
  • Multi-account and Manager (MCC) support
  • Encrypted platform tokens at rest
  • Per-tool-call audit log for every change
  • Works with Claude, ChatGPT, Cursor, Codex, and VS Code with GitHub Copilot
What makes it different
  • Works inside Excel where accountants already work, not in a separate app
  • Complete audit trail and approval gates before any dangerous action
  • All features in every plan—no feature gating across pricing tiers
  • Connects to three platforms with write access, including LinkedIn write access few other tools offer
  • Built by a working PPC specialist who runs the same audits on client accounts daily
  • Can execute work with preview before every change, not just analyze
  • Normalized metrics across platforms for accurate comparison
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)72 +1 (up) since last check8 no change since last check
Trust Flow (Majestic)2225
Citation Flow (Majestic)3128
Referring domains (Majestic)103118

4 details filled in for both companies.

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