Skip to main content

Assay vs Dex

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Assay compared with Dex
DetailAssay logo AssayDex logo Dex
What it doesThe personal CRM that keeps your relationships warm A personal CRM that brings your relationships into one place with reminders, notes, timelines, and thoughtful follow-up workflows.
StageNot given Established
FoundedNot given 2019
Based inNot given US
Pricing modelNot given Freemium
PricingNot given Premium: $12/month (annual billing) with 6-day free trial; Professional: $20/month (annual billing) with 6-day free trial; Team: $40 per user per month (billed monthly). Up to 40% discount on annual billing. Students get 50% off for a year; MBA students get 50% off for two years.
Key features
  • Reminders for reconnecting with contacts
  • Conversation memory and history
  • Message drafting assistance
  • Import and sync contacts from LinkedIn, Gmail, Outlook, WhatsApp, iMessage, Facebook, Instagram, and CSV files
  • Browser extension for seamless LinkedIn, Facebook, and email integration
  • Native mobile apps for iOS and Android plus web and desktop access
  • Research credits for contact briefings on background and role changes
  • Map view for visualizing contacts by location
  • Mail merge for personalized outreach campaigns
  • Voice mode for hands-free contact management
  • API and Zapier access for workflow automation
What makes it different
  • Remembers every conversation with your contacts
  • Drafts messages for you
  • No hype, no AI slop approach
  • Built specifically for personal relationships, not sales pipelines like Salesforce or HubSpot
  • Automatic contact syncing from 15+ sources with no manual data entry
  • AI-native integration with Claude, ChatGPT, and Gemini via MCP protocol
  • Thoughtful reminders and follow-up workflows designed for relationship nurturing
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)1 no change since last check52 no change since last check
Trust Flow (Majestic)2011
Citation Flow (Majestic)1238
Referring domains (Majestic)21664

3 details filled in for both companies.

More alternatives to Assay More alternatives to Dex

Help centre